How many times have you done this? You've convinced yourself (and maybe others) that you've used extensive form analysis to make a logical selection in the big race. But in reality, you've gone with a gut instinct.
We employ these 'rules of thumb', or heuristics as their known by head quacks, in all areas of our lives. But I stumbled across this intriguing article on the Pinnacle Sports website which looks at how heuristics play their part in betting.
I'm sharing this piece of content with you today, because for me, a firm grasp of betting psychology is essential for success.
![](http://www.mascalls.kent.sch.uk/photos/departmentphotos/psychology.jpg)
I particularly warmed to the section on 'escalation of committment' or 'throwing good money after bad'. How many times have we all continued to sink money into a betting system which we know, deep down, isn't working?
The gambler’s fallacy is closely related to the Hot Hand Fallacy, which is the belief in streaks of good/bad luck. Where someone experience what seems like an atypical sequence of events, they infer some special significance i.e. I am on a hot streak, or my luck is out.
Not too long ago I posted an article called Life Is A Roller Coaster which touches on unlucky losing runs.
Remember, my blog at SkyBlueKangaroo is written just for you. If you're looking to improve your betting success that is.